{"id":185,"date":"2026-03-20T19:17:33","date_gmt":"2026-03-20T19:17:33","guid":{"rendered":"https:\/\/axria.com\/blog\/?p=185"},"modified":"2026-03-20T19:17:33","modified_gmt":"2026-03-20T19:17:33","slug":"why-lease-renewals-matter-more-than-asking-rent","status":"publish","type":"post","link":"https:\/\/axria.com\/blog\/2026\/03\/why-lease-renewals-matter-more-than-asking-rent\/","title":{"rendered":"Why Lease Renewals Matter More Than Asking Rent in Multifamily"},"content":{"rendered":"<p data-start=\"416\" data-end=\"500\">When most people look at a rental property, they start with the rent on the listing.<\/p>\n<p data-start=\"502\" data-end=\"656\">That makes sense. It is visible, easy to compare, and simple to understand. But it is often not the best way to judge how a property is really performing.<\/p>\n<p data-start=\"658\" data-end=\"707\">A better question is this. Are residents staying?<\/p>\n<p data-start=\"709\" data-end=\"1110\">That one detail can tell you far more about cash flow quality than the asking rent on a website. <a href=\"https:\/\/www.cbre.com\/insights\/books\/us-real-estate-market-outlook-2026\/multifamily\" target=\"_blank\" rel=\"noopener\">CBRE<\/a> expects renewals to account for <strong data-start=\"843\" data-end=\"889\">57 percent of multifamily leasing activity<\/strong> in 2026, up from <strong data-start=\"907\" data-end=\"929\">51 percent in 2015<\/strong> and <strong data-start=\"934\" data-end=\"956\">48 percent in 2005<\/strong>. That shift matters because it means renewals are now a larger part of how apartment performance is actually built.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_83 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/axria.com\/blog\/2026\/03\/why-lease-renewals-matter-more-than-asking-rent\/#What_lease_renewals_actually_tell_you\" >What lease renewals actually tell you<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/axria.com\/blog\/2026\/03\/why-lease-renewals-matter-more-than-asking-rent\/#Why_asking_rent_can_be_misleading\" >Why asking rent can be misleading<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/axria.com\/blog\/2026\/03\/why-lease-renewals-matter-more-than-asking-rent\/#Why_renewals_matter_even_more_in_2026\" >Why renewals matter even more in 2026<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/axria.com\/blog\/2026\/03\/why-lease-renewals-matter-more-than-asking-rent\/#The_hidden_cost_of_losing_a_resident\" >The hidden cost of losing a resident<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/axria.com\/blog\/2026\/03\/why-lease-renewals-matter-more-than-asking-rent\/#What_investors_should_look_at_first\" >What investors should look at first<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/axria.com\/blog\/2026\/03\/why-lease-renewals-matter-more-than-asking-rent\/#1_What_is_the_renewal_rate\" >1. What is the renewal rate<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/axria.com\/blog\/2026\/03\/why-lease-renewals-matter-more-than-asking-rent\/#2_Are_concessions_rising_or_falling\" >2. Are concessions rising or falling<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/axria.com\/blog\/2026\/03\/why-lease-renewals-matter-more-than-asking-rent\/#3_What_does_blended_rent_growth_look_like\" >3. What does blended rent growth look like<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/axria.com\/blog\/2026\/03\/why-lease-renewals-matter-more-than-asking-rent\/#4_How_much_turnover_cost_is_embedded_in_the_story\" >4. How much turnover cost is embedded in the story<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/axria.com\/blog\/2026\/03\/why-lease-renewals-matter-more-than-asking-rent\/#5_Is_the_property_defending_occupancy_through_price_or_through_resident_experience\" >5. Is the property defending occupancy through price or through resident experience<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/axria.com\/blog\/2026\/03\/why-lease-renewals-matter-more-than-asking-rent\/#A_simple_example\" >A simple example<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/axria.com\/blog\/2026\/03\/why-lease-renewals-matter-more-than-asking-rent\/#What_this_means_for_owners_and_operators\" >What this means for owners and operators<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/axria.com\/blog\/2026\/03\/why-lease-renewals-matter-more-than-asking-rent\/#Axria_perspective\" >Axria perspective<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/axria.com\/blog\/2026\/03\/why-lease-renewals-matter-more-than-asking-rent\/#Frequently_asked_questions\" >Frequently asked questions<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/axria.com\/blog\/2026\/03\/why-lease-renewals-matter-more-than-asking-rent\/#What_is_the_difference_between_asking_rent_and_effective_rent\" >What is the difference between asking rent and effective rent<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/axria.com\/blog\/2026\/03\/why-lease-renewals-matter-more-than-asking-rent\/#Why_do_lease_renewals_matter_in_multifamily\" >Why do lease renewals matter in multifamily<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/axria.com\/blog\/2026\/03\/why-lease-renewals-matter-more-than-asking-rent\/#Can_a_property_perform_well_even_if_asking_rent_growth_is_weak\" >Can a property perform well even if asking rent growth is weak<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/axria.com\/blog\/2026\/03\/why-lease-renewals-matter-more-than-asking-rent\/#What_should_investors_review_besides_rent_comps\" >What should investors review besides rent comps<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 data-section-id=\"8fxu5p\" data-start=\"1112\" data-end=\"1152\"><span class=\"ez-toc-section\" id=\"What_lease_renewals_actually_tell_you\"><\/span>What lease renewals actually tell you<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-start=\"1154\" data-end=\"1228\">A renewal is simple. A resident finishes a lease term and decides to stay.<\/p>\n<p data-start=\"1230\" data-end=\"1394\">On the surface, that may not sound like a major operating signal. In reality, it is one of the clearest signs that a property is holding its position in the market.<\/p>\n<p data-start=\"1396\" data-end=\"1466\">When more residents renew, several good things usually happen at once.<\/p>\n<ul data-start=\"1468\" data-end=\"1625\">\n<li data-section-id=\"estj45\" data-start=\"1468\" data-end=\"1496\">\n<p data-start=\"1470\" data-end=\"1496\">Vacancy loss stays lower<\/p>\n<\/li>\n<li data-section-id=\"1a3ekf\" data-start=\"1497\" data-end=\"1526\">\n<p data-start=\"1499\" data-end=\"1526\">Turnover costs stay lower<\/p>\n<\/li>\n<li data-section-id=\"dk1y7y\" data-start=\"1527\" data-end=\"1557\">\n<p data-start=\"1529\" data-end=\"1557\">Make ready work is reduced<\/p>\n<\/li>\n<li data-section-id=\"16twfew\" data-start=\"1558\" data-end=\"1586\">\n<p data-start=\"1560\" data-end=\"1586\">Marketing pressure eases<\/p>\n<\/li>\n<li data-section-id=\"1q8dewh\" data-start=\"1587\" data-end=\"1625\">\n<p data-start=\"1589\" data-end=\"1625\">Cash flow becomes more predictable<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"1627\" data-end=\"1865\">That is why renewals deserve more attention than they usually get. A property does not need to post the highest asking rent in the submarket to perform well. It needs to keep good residents, limit downtime, and protect income consistency.<\/p>\n<h2 data-section-id=\"o1wkqv\" data-start=\"1867\" data-end=\"1903\"><span class=\"ez-toc-section\" id=\"Why_asking_rent_can_be_misleading\"><\/span>Why asking rent can be misleading<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-start=\"1905\" data-end=\"2063\">Asking rent is the price a property is advertising for a new lease. It does not automatically tell you what the property is earning across the full rent roll.<\/p>\n<p data-start=\"2065\" data-end=\"2421\">In supply-heavy markets, operators often use concessions to protect occupancy. A building may show stable asking rents while quietly giving away free rent, reduced deposits, or other incentives. RealPage has noted that higher concessions can increase turnover risk as renters move around the market to chase discounts.<\/p>\n<p data-start=\"2423\" data-end=\"2658\">This is where many casual observers get tripped up. They see a headline rent number and assume the property is performing strongly. But if concessions are rising and renewals are weak, the actual income picture can look very different.<\/p>\n<p data-start=\"2660\" data-end=\"2954\">CBRE makes a similar point in its 2026 multifamily outlook. Asking rent growth for new leases can understate real property performance because <strong data-start=\"2803\" data-end=\"2826\">blended rent growth<\/strong>, which combines new leases and renewals, is often stronger than asking rent growth alone.<\/p>\n<h2 data-section-id=\"18ksuxt\" data-start=\"2956\" data-end=\"2996\"><span class=\"ez-toc-section\" id=\"Why_renewals_matter_even_more_in_2026\"><\/span>Why renewals matter even more in 2026<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-start=\"2998\" data-end=\"3037\">The operating environment matters here.<\/p>\n<p data-start=\"3039\" data-end=\"3246\">In many markets, supply has been elevated and rent growth has become more selective. That does not mean multifamily is weak. It means operators need to be more precise about where performance is coming from.<\/p>\n<p data-start=\"3248\" data-end=\"3605\">A property that holds residents well can stay healthier than one that constantly has to refill units. <a href=\"https:\/\/www.realpage.com\/analytics\/retention-climbs-october-2024\/\" target=\"_blank\" rel=\"noopener\">RealPage<\/a> reported that the share of market-rate renters renewing climbed to just over <strong data-start=\"3436\" data-end=\"3450\">54 percent<\/strong> in the year ending October 2024, which shows retention remained important even in a competitive leasing environment.<\/p>\n<p data-start=\"3607\" data-end=\"3988\">At the same time, CBRE expects multifamily demand to remain robust in 2026, supported by barriers to homeownership such as high mortgage rates, elevated home prices, and a shortage of for-sale homes. Those conditions can support renewals because many households choose to stay in place rather than take on a more expensive move into ownership.<\/p>\n<p data-start=\"3990\" data-end=\"4197\">That combination changes how performance should be read. In a market where moving is expensive and new supply is unevenly distributed, lease renewals become a more important indicator of property resilience.<\/p>\n<h2 data-section-id=\"1pzffoz\" data-start=\"4199\" data-end=\"4238\"><span class=\"ez-toc-section\" id=\"The_hidden_cost_of_losing_a_resident\"><\/span>The hidden cost of losing a resident<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-start=\"4240\" data-end=\"4353\">The cost of turnover is not always obvious when people talk about rent growth, but operators feel it immediately.<\/p>\n<p data-start=\"4355\" data-end=\"4444\">When a resident moves out, the property may face several layers of cost at the same time.<\/p>\n<ul data-start=\"4446\" data-end=\"4642\">\n<li data-section-id=\"1fqayhx\" data-start=\"4446\" data-end=\"4475\">\n<p data-start=\"4448\" data-end=\"4475\">Lost rent during downtime<\/p>\n<\/li>\n<li data-section-id=\"10jfxbm\" data-start=\"4476\" data-end=\"4508\">\n<p data-start=\"4478\" data-end=\"4508\">Unit preparation and repairs<\/p>\n<\/li>\n<li data-section-id=\"mwd210\" data-start=\"4509\" data-end=\"4553\">\n<p data-start=\"4511\" data-end=\"4553\">Leasing commissions or marketing expense<\/p>\n<\/li>\n<li data-section-id=\"j57s3o\" data-start=\"4554\" data-end=\"4591\">\n<p data-start=\"4556\" data-end=\"4591\">Concessions for the next resident<\/p>\n<\/li>\n<li data-section-id=\"y81yzk\" data-start=\"4592\" data-end=\"4642\">\n<p data-start=\"4594\" data-end=\"4642\">More staff time spent on showings and move-ins<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"4644\" data-end=\"4792\">NMHC-backed research also notes that higher turnover can increase unit transition costs and concession losses.<\/p>\n<p data-start=\"4794\" data-end=\"5020\">This is why a property with steady renewals can sometimes outperform a building that looks more aggressive on paper. One has smoother, more durable income. The other may be working harder and spending more just to stand still.<\/p>\n<h2 data-section-id=\"rep2sz\" data-start=\"5022\" data-end=\"5060\"><span class=\"ez-toc-section\" id=\"What_investors_should_look_at_first\"><\/span>What investors should look at first<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-start=\"5062\" data-end=\"5156\">If you want to understand how a multifamily asset is really doing, start with these questions.<\/p>\n<h3 data-section-id=\"1b7mvas\" data-start=\"5158\" data-end=\"5189\"><span class=\"ez-toc-section\" id=\"1_What_is_the_renewal_rate\"><\/span>1. What is the renewal rate<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"5190\" data-end=\"5307\">A rising or stable renewal rate usually points to resident satisfaction, competitive pricing, and steadier cash flow.<\/p>\n<h3 data-section-id=\"4c7fsx\" data-start=\"5309\" data-end=\"5349\"><span class=\"ez-toc-section\" id=\"2_Are_concessions_rising_or_falling\"><\/span>2. Are concessions rising or falling<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"5350\" data-end=\"5428\">If concessions are growing, asking rent may not reflect real revenue strength.<\/p>\n<h3 data-section-id=\"al9yqk\" data-start=\"5430\" data-end=\"5476\"><span class=\"ez-toc-section\" id=\"3_What_does_blended_rent_growth_look_like\"><\/span>3. What does blended rent growth look like<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"5477\" data-end=\"5625\">Blended growth gives a better picture than asking rent alone because it captures both renewals and new leases.<\/p>\n<h3 data-section-id=\"1io95n2\" data-start=\"5627\" data-end=\"5681\"><span class=\"ez-toc-section\" id=\"4_How_much_turnover_cost_is_embedded_in_the_story\"><\/span>4. How much turnover cost is embedded in the story<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"5682\" data-end=\"5814\">A property that depends on frequent move-outs and aggressive new leasing is carrying more friction than one with stronger retention.<\/p>\n<h3 data-section-id=\"57ty5y\" data-start=\"5816\" data-end=\"5903\"><span class=\"ez-toc-section\" id=\"5_Is_the_property_defending_occupancy_through_price_or_through_resident_experience\"><\/span>5. Is the property defending occupancy through price or through resident experience<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"5904\" data-end=\"5965\">This matters because one is easier to sustain than the other.<\/p>\n<h2 data-section-id=\"1uurww2\" data-start=\"5967\" data-end=\"5986\"><span class=\"ez-toc-section\" id=\"A_simple_example\"><\/span>A simple example<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-start=\"5988\" data-end=\"6022\">Imagine two apartment communities.<\/p>\n<p data-start=\"6024\" data-end=\"6060\">Both advertise similar asking rents.<\/p>\n<p data-start=\"6062\" data-end=\"6155\">The first property has strong renewals, low concessions, and limited downtime between leases.<\/p>\n<p data-start=\"6157\" data-end=\"6293\">The second property is posting the same asking rents, but it is offering one month free on many units and dealing with heavier turnover.<\/p>\n<p data-start=\"6295\" data-end=\"6333\">On the surface, they may look similar.<\/p>\n<p data-start=\"6335\" data-end=\"6363\">Operationally, they are not.<\/p>\n<p data-start=\"6365\" data-end=\"6522\">The first property is likely earning more stable cash flow with fewer leaks in the system. The second may be spending more to chase the same occupancy level.<\/p>\n<p data-start=\"6524\" data-end=\"6588\">That is why renewals deserve more weight in any property review.<\/p>\n<h2 data-section-id=\"33j6r0\" data-start=\"6590\" data-end=\"6633\"><span class=\"ez-toc-section\" id=\"What_this_means_for_owners_and_operators\"><\/span>What this means for owners and operators<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-start=\"6635\" data-end=\"6736\">For owners, renewal strength is not just a leasing metric. It is a signal about cash flow durability.<\/p>\n<p data-start=\"6738\" data-end=\"6938\">For operators, it is a reminder that property performance is not built only by pushing asking rents. It is also built by reducing churn, managing resident experience, and keeping the rent roll stable.<\/p>\n<p data-start=\"6940\" data-end=\"7133\">For investors, it is a useful filter. When new lease pricing looks noisy, renewal strength can tell you whether the asset is truly holding its position or just masking pressure with incentives.<\/p>\n<h2 data-section-id=\"12azpqi\" data-start=\"7135\" data-end=\"7155\"><span class=\"ez-toc-section\" id=\"Axria_perspective\"><\/span>Axria perspective<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-start=\"7157\" data-end=\"7287\">At Axria, we think real estate performance is easier to understand when you separate visible pricing from actual operating health.<\/p>\n<p data-start=\"7289\" data-end=\"7419\">Listing rents are easy to see. Renewal strength takes a deeper look. But that deeper look is often where the better insight lives.<\/p>\n<p data-start=\"7421\" data-end=\"7603\">In a market where supply, concessions, and financing conditions can all shift quickly, the properties that keep residents and protect cash flow tend to tell the more important story.<\/p>\n<h2 data-section-id=\"1klwchr\" data-start=\"7605\" data-end=\"7634\"><span class=\"ez-toc-section\" id=\"Frequently_asked_questions\"><\/span>Frequently asked questions<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3 data-section-id=\"d52kel\" data-start=\"7636\" data-end=\"7701\"><span class=\"ez-toc-section\" id=\"What_is_the_difference_between_asking_rent_and_effective_rent\"><\/span>What is the difference between asking rent and effective rent<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"7702\" data-end=\"7832\">Asking rent is the advertised rent for a new lease. Effective rent reflects what the property actually collects after concessions.<\/p>\n<h3 data-section-id=\"19xlver\" data-start=\"7834\" data-end=\"7881\"><span class=\"ez-toc-section\" id=\"Why_do_lease_renewals_matter_in_multifamily\"><\/span>Why do lease renewals matter in multifamily<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"7882\" data-end=\"7965\">Renewals help reduce turnover costs, limit vacancy, and support steadier cash flow.<\/p>\n<h3 data-section-id=\"ykf9vj\" data-start=\"7967\" data-end=\"8033\"><span class=\"ez-toc-section\" id=\"Can_a_property_perform_well_even_if_asking_rent_growth_is_weak\"><\/span>Can a property perform well even if asking rent growth is weak<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"8034\" data-end=\"8231\">Yes. If residents are staying, concessions are controlled, and occupancy remains healthy, a property can still perform well even with softer new lease pricing.<\/p>\n<h3 data-section-id=\"oxo8wy\" data-start=\"8233\" data-end=\"8284\"><span class=\"ez-toc-section\" id=\"What_should_investors_review_besides_rent_comps\"><\/span>What should investors review besides rent comps<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"8285\" data-end=\"8380\">Renewal rates, concession trends, blended rent growth, turnover costs, and occupancy stability.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When most people look at a rental property, they start with the rent on the listing. That makes sense. It is visible, easy to&hellip;<\/p>\n","protected":false},"author":1,"featured_media":186,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-market-insights"],"_links":{"self":[{"href":"https:\/\/axria.com\/blog\/wp-json\/wp\/v2\/posts\/185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/axria.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/axria.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/axria.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/axria.com\/blog\/wp-json\/wp\/v2\/comments?post=185"}],"version-history":[{"count":1,"href":"https:\/\/axria.com\/blog\/wp-json\/wp\/v2\/posts\/185\/revisions"}],"predecessor-version":[{"id":187,"href":"https:\/\/axria.com\/blog\/wp-json\/wp\/v2\/posts\/185\/revisions\/187"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/axria.com\/blog\/wp-json\/wp\/v2\/media\/186"}],"wp:attachment":[{"href":"https:\/\/axria.com\/blog\/wp-json\/wp\/v2\/media?parent=185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/axria.com\/blog\/wp-json\/wp\/v2\/categories?post=185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/axria.com\/blog\/wp-json\/wp\/v2\/tags?post=185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}